The public has their head in the clouds…
Everyone in the IT industry knows how amazing cloud computing is – it can
cut overheads, introduce flexibility and make previously unobtainable
services affordable for even the smallest of businesses. But with 60 per
cent of the American public claiming to have no clue at all about cloud
services, it seems that the sector’s enthusiasm is yet to turn into
It’s tempting to dismiss such findings out of hand – after all does it
really matter if people don’t know how iTunes, Gmail and other products
work as long as they actually do what customers want? The answer is a
resounding yes, it does matter. Too many small business owners don’t
understand the benefits of cloud computing and they’re missing out.
…and it’s because we’re not selling it right.
Will this ignorance kill the cloud? Probably not – after all i... (more)
There are more visible SaaS offerings, but e-signature services are fast
becoming a cornerstone of cloud-based business. It makes sense – why print
and sign paper documents when everything else is done online? Plenty of
companies are asking that question, and it shows: EchoSign, an e-signature
industry leader, reported growth of 216% between Q2 ‘09 and Q2 ‘10. Not
bad for a company named for a dolphin.
RightSignature is a relative newcomer to the e-signature game, but having
signed Farme... (more)
Here at VM we’re planning our spring 2011 conference tour and we’re happy
to say there’s a lot going on in the world of presentations and meetings
about cloud-computing. Deadlines are fast-approaching though, so check out
the list we’ve put together below and see if there’s something happening
near you… hope to see you there!
Note: this list is incomplete and bound to change. Descriptions were taken
off the sponsoring organizations’ websites and so may not reflect content
and/or quality. Don’t hold us accountable if a conference sucks.
What: Global Services Conference 2011: Enabl... (more)
It’s easy to always say no. Your systems function, the processes are clear,
it works. Why invest in cloud computing if nothing is broken? What’s wrong
We hear that sentiment all the time and it’s easily understood. Business
owners are risk adverse and they don’t want to fall for short-term fads,
especially with the backbone of their business (IT). That’s commendable.
Unfortunately, when a game changer like cloud computing comes along, undue
conservatism becomes increasingly costly. Here’s why.
1. When you overlook meaningful trends you then lend a strong competiti... (more)
Last week we received an email from Thinkfuse, a cloud app that delivers
“simple status reports.”
To make a long story short, they told us (and their many customers) that they
were purchased by Salesforce and were shutting down operations.
Here’s a screenshot of the email:
Getting bought by Salesforce is big news for Thinkfuse. They probably made a
splash load of cash for themselves and their investors. They’re now
involved with a product serving millions of subscribers, instead of a few
thousand. They’re moving up the totem pole.
Unfortunately, the deal is less good news for Thin... (more)